VINCE DURAN
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Since 1978

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WHO ARE MY CLIENTS
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What do you know about your customers?

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The more you know the more you'll grow! We can provide you the data and the answers you need to grow your business!

Lifestyle Segments target your best prospects. You can use the Lifestyle Segments program to work in a variety of ways to provide greater targeting precision for your marketing and answers to these key questions:

bulletWHO are my customers?
bulletWHAT are they like?
bulletWHAT do they buy?
bulletWHERE can I find them?
bulletHOW can I reach them?

What about these demographics?

bulletINCOME -  breaks down to 7 ranges <$25k - $100k+
bulletAGES - breaks these into 4 ranges <35 - 65+
bulletHOUSEHOLD COMPOSITION - 5 classes, singles couples, families with children, singles and singles with children
bulletURBANIZATION - accounts for population densities, proximity to downtown to metro areas
bulletTENURE/HOUSING TYPE - various categories of housing and whether it is owned or rented
bulletPREDOMINANT AGES - 8  groupings from <35 - 65 with several combinations in between
bulletEMPLOYMENT - broad range spanning from farmers to executives
bulletEDUCATION - broad range spanning  ~ elementary to universities
bulletRACE & ETHNICITY - broad range from Census race and Hispanic ancestry classes into one single indicator of ethnic diversity

go to Life Style Segments for these answers

See also Variable Data Printing to make use of this new found knowledge

Ask us about Zip Skinny a system where you can do a free demographics check by Zip Code, Metro Areas or by State anywhere in the USA. 

For marketers this is an invaluable FREE TOOL.

MORE INFO - Vince@DuranAds.com